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From vision to reality.

The key to repeatable success lies in one thing: The designers' ability to adapt.

Your special mix of products, project, size, skillset, users, and overall circumstance are unique. If a firm tells you that they have a fool–proof, one–size–fits–all process and demands that you follow it, we advise you tell them to stuff it.

Our process is this: We listen, learn and discuss. And then we work with you to craft a detailed plan that makes solid and steady progress toward your goal. We keep you involved every step of the way, and in the end we help you introduce your new design system to your organization, then support you through your product release.

Projekt202 Blueprint: Solid foundation, completely customizable for you.

We've crafted a flexible process structure that allows selection of proper techniques and deliverables to meet your organization's specific needs. The scope, length and emphasis of each stage are adjusted to fit the specifics of your project goals, schedule and budget.


1) Define

If we don't know where we're going, will we ever get there?
Goal: Project definition and formation of process blueprint

Proper upfront planning prevents wastage of your design dollars. The intention of the Define stage is to ensure the project workteams set off on the right foot, learn how to work with one another, and do not waste time with redundant or unsynchronized effort.

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2) Discover

Knowledge is power – and your best way to avoid pitfalls down the road.
Goal: See the big picture

During Discovery, the lay of the land is assessed and challenges are surfaced. We work diligently and listen intently to ensure we clearly see the full picture.

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3) Design & Refine

Structured exploration and iteration produces quick results.
Goal: Fully explore design options, select and finalize hero approach

During the Design & Refine stage, our team works with yours to bring the user interface to life. Through our heavily iterative process, we assemble the structural, interaction, control and visual elements that compose the UI. At the end of this phase, a single direction is selected, refined and tested to ensure it meets all functional, user and development requirements.

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4) Release

Preparing your design system for implementation.
Goal: Smooth handoff of design to development team and full organization

After the Design & Refine stage is complete, we deliver the necessary files and specifications that allow your company to truly own and make the best use of its design. Our objective is to easily and efficiently disseminate the rules, specifications and design assets that ensure your design is implemented correctly and consistently – for this release and all future efforts.

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5) Support

Successful product releases require a “whatever it takes” mentality.
Goal: Ensure the design works for you

As you near the launch of products featuring your new design system, we do our best with anything and everything that you may need – additional artwork, question-and-answer sessions, support to the development team in reaching design compliance, additional design training to other members of the organization, or UI-related messaging support to sales, marketing and tradeshow teams.

You name it, we're there.

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